Conversion costs can be defined as costs incurred by companies that convert raw materials into finished products. It is essentially the cost of direct labor in addition to the manufacturing overheads that are required to make these conversions. In this sense, conversion costs are typically associated with the process of converting direct materials into finished …
The ultimate goal of any business, online or offline is to grow your brand. For Amazon sellers this is a long-term, continuous goal that includes achieving a range of short-term goals. Most sellers track Sales, Profit, and Inventory within Seller Central and in their ad account when it comes to measuring KPIs; they only assess …
Amazon PPC: What KPI You Should Check To Build Your Brand Strategically Read More »
Pay-per-click advertising is just one of many advertising avenues that online businesses can follow in order to increase traffic to their online space and even increase sales in their online stores. But as with any advertising plan, pay-per-click advertising involves very different costs. You may be finding yourself questioning whether pay-per-click advertising is actually worth …
The Cost Of Pay Per Click Advertising (Honest Answers) Read More »
KPIs are a selection of quantifiable measurements that can help you determine your company’s long-term performance. These key performance indicators indicate your company’s financial, strategic, and operational achievements, especially compared to competing businesses. But there are many key performance indicators to watch, but it can sometimes feel overwhelming. As your business grows, you have many …
KPI Tools – Reporting Software To Track, Monitor & Share KPIs Read More »
Balancing the books is always a bit of a tightrope walk. Sometimes you will keep employing systems that are unnecessary, and sometimes you will just want to expand, but can’t due to budget issues. This is especially true if you are trying to calculate how much to spend on an ad campaign. Advertising campaigns are …
Making money online is a tricky affair. Sometimes people do it through donations, sometimes people do it by being independently funded for the purpose of keeping an online presence open. However, the most common way of making money online is to be paid by advertisers. This used to be difficult to do, but Google has …
Does Google Ads Really Work? [Worth Your Investment?] Read More »
If you’re here, you’re no doubt trying to figure out how responsive display ads use automation? After all, it’s an important question, especially if you’re answering for your certificate on your Google Ads Display. But just answering the question won’t prove that you understand. You need to do your research on how it can work. …
Thumbnail Blaster is a cloud-based software that allows you to make your own thumbnails for your videos. It allows you to make your thumbnails without having to learn photo editing software, so all you need to do is point and click. We’ll go over everything you can do with Thumbnail Blaster in this review, to …
Despite on the surface being a mutually beneficial relationship, the agency-client relationship within the online marketing industry can often be flawed, one-sided, or just plain unfair. This is why there are several, clearly defined factors that should be considered by both parties when engaging in these business practices. But what makes a good agency-client relationship, …
What Is The Most Critical Factor In Agency-Client Relationships? Read More »
