If you’re just getting started with Pay Per Click (PPC) ads, there are a couple of tricks that you will need to use to ensure that the right people are seeing your ads.
Some competitors will use dirty tactics to try and make you use up your daily bid amount so that they can overtake you in the PPC bidding process, therefore driving more traffic to their site instead of yours.
This is understandably frustrating for many – especially if you only have a set budget in mind!
This is where technology such as ClickCease will come in handy, as this is software that has been designed to stop fake clicks, so that you can save your PPC budget for people who are actually relevant to the search terms.
But is ClickCease worth the money? If you’ve never invested in their service before, it can be hard to judge whether the investment is worth it.
So that’s why we’ve done an in depth review of the service that they offer so that you can make a fully informed decision as to whether this is the right software for you and your PPC ads.
Let’s take a look at everything we need to know about ClickCease and whether it’s worth the money!
What Is ClickCease?
First things first, we need to know a little bit more about what ClickCease is before we can take a look as to whether this is the right software for you and your business. So what is ClickCease and what is it used for?
ClickCease is a service that prevents ad fraud and click fraud on your PPC ads.
It is estimated by ClickCease that around 20% of your PPC budget will be used via ad fraud and click fraud, with bots and competitors working to get you to waste the budget that you have set out for your PPC ads.
ClickCease works to block these fraudulent clicks, so that your budget can go where it’s meant to.
This is an essential service that will be an important part of your PPC journey. Without this ad fraud prevention software in place, you can rest assured that you won’t be wasting any of your PPC budget.
No matter whether you opt for ClickCease or one of their competitors, you will need software like this in place so that you won’t have to worry about your competitors trying to outcompete you through dirty means.
Do You Need ClickCease?
Yes, you will need ClickCease if you are running PPC ad campaigns. This is software that has been designed to prevent click fraud, which can often occur if you’re using PPC ads in a very competitive field.
ClickCease will be essential software for blocking these fraudulent clicks so that your budget goes exactly where you need it to go.
There are alternatives to ClickCease, of course. However, this is overwhelmingly thought to be the best of the best. ClickCease offers you an effective service for a much cheaper price point than their competitors.
Their software will accurately block any attacks on your PPC ads, and ensure that you’re able to save more money in the process.
This service will be essential if you are starting to use PPC ads and you’ve found that you’ve maxed out your daily budget pretty early on in the day.
Is ClickCease Good?
Overall, ClickCease is a service that comes with excellent reviews from customers all over the world. ClickCease offers you the usability that you need at a more affordable price than its competitors, so you can focus your ad spend on where it matters most.
There is also plenty of support from the ClickCease team to help you if you’re in a pinch.
Perhaps one of the best features of the ClickCease service is the customer service that is on offer.
From a helpful onboarding call with the ClickCease team to discuss what you need for your business, to the customer care service that you receive during your time with ClickCease.
The team will actively work to help you configure your accounts so that you get the best results for your investment.
It’s also worth noting that ClickCease will send you an automated report to show you how your PPC ads are performing. This can help you to change anything that needs to be changed for better results with your PPC ads.
Usability is a great feature of the ClickCease service. Most customers found that this was fairly easy to set up and then use every day.
This makes it the ideal choice for those who are just getting started with PPC ads, and may not know what is the best method to take with preventing click fraud.
So out of all the competitors on the market, ClickCease is an excellent option if you want to make your PPC campaigns more efficient, if you want to have more control over your expenses, and you want to be able to detect and prevent attacks on your PPC ads.
In order to get a more well rounded perspective on the ClickCease service, we will need to take a closer look at the individual pros and cons of ClickCease.
This will give you a better idea of what you can expect from the ClickCease service: the benefits as well as the drawbacks.
Pros Of Using ClickCease
Ease Of Use
The ease of use when it comes to ClickCease easily comes out as one of its most notable benefits. There’s little point in investing in the ClickCease software or one of its competitors if it’s going to be too complicated to use!
ClickCease will show you actual numbers as to how many people are attempting click fraud on your PPC ads, as well as which of your competitors are trying to inflate how much you pay.
There is also a live data feed for you to look at so that you can see ClickCease in action for your PPC ads.
The customer service that ClickCease offers has been rated as the best aspect of it. Whereas other companies will just take your money and then leave you to figure things out on your own, ClickCease are with you every step of the way.
First you will have an onboarding call with the ClickCease team to discuss the best course of action for your PPC ads.
They are also easy to contact at any stage of the process if you need help with anything at all.
If you have any questions as to how everything works, or whether you should change tactics, the ClickCease team will be happy to help you.
There are a range of excellent features for you to use with the ClickCease service. The most important feature is that ClickCease offers real time blocking, so you can stop your competitors or those bots in their tracks, and save money in the process.
You can also set how many times an individual IP address is allowed to click on your PPC ads before it becomes automatically blocked.
One of the handiest features from ClickCease is that it collects and shows you the visitor analytics data for each click. So you can easily see if your competitors are trying to get you to splurge your budget all in one hit.
You can also block anyone that’s using a VPN or proxy so as to avoid fraudulent clicks.
Value For Money
On the whole, ClickCease offers arguably the best value for money for this service. It may seem like a lot of money upfront that you’re paying each month to prevent fraudulent clicks.
However, when you consider that it is helping to save you more money in the long run, it is ultimately worth it. ClickCease also offers a much more affordable service than some competitive products.
Cons Of Using ClickCease
One con that regular uses have noted is that Microsoft ads on Bing have to be manually managed.
It doesn’t automatically block the same IP addresses that attack you via Bing ads as it does with Google ads, so you will need to manually update this data to prevent the same companies and bots from attacking your PPC ads.
Manually Update CPC Data
It would be handy if you had everything to hand in one place, right? So that’s why this can be a major con if you just want to get a better idea of how much you’re spending per click.
You will have to manually find the CPC data for your websites rather than have it to hand.
So there you have it! You now know that ClickCease is an essential service for your PPC ads, as it can work to block fraudulent clicks.
Overall customers have a positive view of the ClickCease services, so you can rest assured that you are opting for the best of the best with this company.